Marketing

What Is E-Business Marketing?

The field of e-business marketing focuses on the promoting and selling of a company’s products or services online. Read this article to learn more about what e-business marketing is and its advantages over more traditional means of marketing. Schools offering E-Business…

Master of Business Administration in Marketing Degree Programs

A marketing MBA will prepare you for a managerial career by teaching you about areas like consumer behavior, brand strategy and sales. You can enroll in a full-time, part-time or executive track program, and you can even earn your MBA…

Document your key assumptions about your business

1. Document your key assumptions about your business At this stage, all you’re trying to do is document your assumptions. This shouldn’t take you more than 30 minutes if you use the One-Page Pitchformat. Later you’ll get out into the “real…